The First Flush

The new season’s most essential product is possibly the very one you’re missing from your make-up bag.  Charlotte Rocher makes the case for blushing up.

The mere sight of models gliding down the runway at Anna Sui a few months ago, delicate features – punctuated by a hint of earthy terracotta on cheeks, may have signaled the start of summer skin fashion.
Backstage, the pack of beauty editors drew a collective sigh of relief at the plethora of naturally ruddy, rosy glows that were spotted from New York (Helmut Lang) to Paris (Alberta Ferretti), happy to shelve the structured contour for the season.
There’s a return to radiance this season, contouring has taken a back seat in favor of blusher”, says Terry Barber, MAC’s Global Director of Make-Up Artistry. “Blush is back and it’s the go-to product for a hit of instant health”.

Elsewhere, plenty of other fashion favorites were championing youthful hits of vibrancy, from Dick Page at Michael Kors to Diane Kendall at Proenza Schouler. “This is very much a blush season,” reflects Barber, “it’s not cute nor bridal, it’s influenced by temperature, the way a woman looks when she is slightly hot. It’s not just there to be pretty, it has an outdoorsy freshness”.

Thankfully, a vigorous run is not a prerequisite for summer’s sporty, healthy glow, with an innovative arsenal of tools and textures, it’s never been easier to faux your flush.

Best For: Oily Complexions
Powder’s gives a more polished and refined finish and is the easiest texture to layer on day old make-up without your base ‘rolling’ (when make-up flakes).
Pro Tip: “Choose a product that is sheer and buildable in texture with a more satin finish and always tap the excess off before applying”, says Wendy Rowe, Burberry’s A List Make-Up Artist. Invest in a quality big blusher brush like Chantecaille Kabuki Brush; it diffuses powders more naturally over the skin.
Try: Burberry Sheer Glow in Misty

Cream blusher is easier to blend and the added moisture leave skin beautifully dewy.

Best For: Normal to Dry Complexions
Ranging from stains to more robust textures, liquid blush yields a lit-from-within, long-lasting flush. These formulas work best when paired with a flat topped brush like MAC Cosmetics 118 Small Duo Fibre Face Brush (for blending after you dot the blush straight onto your cheeks) or simply use the warmth of your fingers for a super natural finish.
Pro Tip: Ensure your skin is hydrated and moisturized before applying as this texture can cling to dry areas.
Try: Benefit Positing

Best For: All Skin Types
Similar to a stain, gels have a sheer finish but can give more depth of color and work on top of most bases.
Pro Tip: Perfect for high humidity, gel blushes have real staying power. Apply to lips for a ‘just-bitten’ effect.
Try: Josie Maran Coconut Water Cheek Gelée in Pink Escape

Best For: Dry Skin
Cream blusher is easier to blend and the added moisture leave skin beautifully dewy.
Pro Tip: Pick a shade that matches your cheeks when flushed or your lip color. As a rule, fair skin favors rose and peach, and darker skin favors apricots and reds. Pinks are your fail-safe; “Pink brightens up the face without having to wear too much make-up”, says Clinique’s Global Make-Up Artist Jenna Mayard.
Try: Clinique’s Chubby Stick Cheek Color Balm in Robust Rhubarb.


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