With Natalie Zfat my perfect day in N.Y.C

Natalie Zfat is a powerhouse entrepreneur who has used her extraordinary drive to create her own version of the American Dream. In other words, she co-founded The Social Co., which provides social media support to big companies. Natalie has written for and partnered with a number of big names such as Rolling Stone, Food Network, American Express and Dell.

Indeed, Natalie has quite the resume, and her 350 thousand followers remind us just how inspiring she is. When we look back to where it all came from, we see that her parents were also self- employed go-getters who built a successful career for themselves.

Today, we asked Natalie to take a break from her busy life to tell us a little bit about herself, her personal wellness, and her ideal day in the city.


Perfect spring chic outfit…
A cozy turtleneck  from Theory tucked into a python skirt by Elie Tahari
Perfect accessories…
A fully charged phone and my Dell Venue 11 Pro tablet
Your morning makeup essentials…
Diorshow mascara and Tarte moisturizer
What to take to a morning coffee meeting…
A soy chai at Stumptown in the Ace Hotel


Afternoon lunch meetings…
Chelsea Market in New York; Fred Segal in Los Angeles. I am proud to call the world my office.
Fashion favorites…
Henri Bendel and an Elie Tahari for my afternoon walk.
The wellness stop…
Elizabeth Arden Red Door Spa for the gym, spa, place for a facial, and a good mani –pedi.


Follow us @beautyandwb

Evening destinations for drinks or dinner…
Nomad library for drinks, The Lamb’s Club for dinner.
Fashion favorites…
I’m a New Yorker, but I can’t resist a perfectly tailored red dress by Ted Baker or Lafayette 148.
Beauty routine before going to bed…
I can’t remember life before Rodan and Fields.

More about Natalie HERE.


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